SM Expansion
Social Media Marketing Services
SM Expansion specialises in working with property businesses to help them increase their online presence and reach more potential clients. We create a tailored social media strategy, manage social media accounts, create engaging content, and run targeted advertising campaigns. We use data analytics to track and measure the success of our campaigns, stay up to date with industry trends, and help property businesses to grow and connect with potential clients through social media
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Social Media Strategy
Plan of action to achieve specific goals and objectives using social media platforms. The plan will align with your overall business goals and objectives, and take into consideration the target audience and the unique characteristics of each social media platform
Email Marketing
Form of direct digital marketing used to communicate and build relationships with your customers and prospects through email. It is a cost-effective way to reach a large audience and can be highly targeted and personalised
Businesses can use Facebook to connect with their customers and target audiences, by creating a business page, running ads and engaging with the community through posts and comments
Professional networking platform that businesses can use to connect with other businesses, industry experts, and potential employees, to build their professional brand and find new business opportunities
Visual-based platform that businesses can use to showcase their products, services, and brand identity through photos and videos, connect with customers, and run ads
Microblogging platform that businesses can use to share short updates, news and promotions with their followers, track industry-related conversations, and engage with customers and influencers in real-time
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SM Expansion services work with digital platforms to create and share content, interact with audiences and establish our clients online presence. Our services enable our clients to reach and engage with potential and existing customers, promote their products and services, and build brand awareness. Examples of widely used social media platforms include Facebook, Twitter, LinkedIn, Instagram, and TikTok. These platforms provide a cost-effective way to connect with a wide range of audiences, and gain valuable insights on customer preferences and trends
Social Media Success Stories
Zillow is an American online real estate database company that leveraged Facebook to grow its business exponentially. The company used Facebook to reach a wider audience by creating a company page, a group and running targeted ads. These ads helped Zillow to reach potential home buyers and sellers, by showing them ads for properties that met their specific search criteria. By sharing articles, videos, and infographics about the housing market, Zillow was able to establish itself as a thought leader in the industry and increase its website traffic. As a result of its effective use of Facebook, Zillow’s monthly unique users grew from 10 million to over 100 million and its revenue grew from $30 million to $325 million between 2010 to 2015.
CBRE is a global commercial real estate services and investment firm that leveraged LinkedIn to grow its business exponentially. The company used LinkedIn to connect with potential clients, industry professionals, and to build its brand in the commercial real estate industry. CBRE created a company page on LinkedIn and shared industry insights, thought leadership content and company news. By targeting its content to specific audience such as commercial real estate investors, landlords and tenant representatives, CBRE was able to generate leads and build relationships with potential clients. Additionally, CBRE used LinkedIn to recruit top talent in the industry, which helped the company to grow exponentially. Today, CBRE is the largest commercial real estate services and investment firm in the world with 2020 revenue of $23.9 billion and over 90,000 employees globally
The Tiny House Company is an Australian-based company that specializes in designing and building tiny houses, that leveraged Instagram to grow its business exponentially. The company used Instagram to showcase their designs, connect with potential customers and build a community of followers interested in the tiny house lifestyle. They shared high-quality images of their tiny houses, as well as videos of the building process and behind-the-scenes footage of the company. Through sharing beautiful and engaging content, the company was able to establish itself as an authority in the tiny house industry, generate leads and attract potential customers from all over the world. As a result, The Tiny House Company is one of the most popular and well-respected tiny house builders in the world, and continues to use Instagram as a key component of its marketing strategy